摘 要
随着互联网技术的迅猛发展，网络语言作为一种新兴的文化现象逐渐渗透到人们的日常交流中，其独特的表达形式和传播方式对社会文化产生了深远影响。本研究旨在探讨当代网络语言的兴起机制及其对社会文化的多维度影响，通过文献分析与案例研究相结合的方法，系统梳理了网络语言的发展脉络，并深入考察其在语义、语法及语用层面的特征。研究发现，网络语言不仅丰富了现代汉语的表现力，还通过社交平台的广泛传播重塑了公众的语言习惯和文化认同。此外，本研究创新性地提出了“动态适应模型”，用以解释网络语言从萌芽到主流化的演变过程。研究表明，网络语言的兴起既反映了数字化时代下语言的灵活性与创造力，也揭示了其可能带来的语言规范性和文化同质化问题。这一研究为理解网络语言的社会功能提供了新视角，并为相关语言政策的制定提供了理论依据。
关键词：网络语言；社会文化影响；动态适应模型；语言规范性；文化同质化The Emergence and Impact of Contemporary Online Language
英文人名
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Abstract：With the rapid development of Internet technology, online language has emerged as a new cultural phenomenon and gradually permeated into daily communication, exerting profound influences on social culture through its unique forms of ex pression and modes of dissemination. This study investigates the mechanisms underlying the rise of contemporary online language and its multidimensional impacts on social culture, employing a combination of literature analysis and case studies to systematically trace the developmental trajectory of online language while examining its characteristics at the semantic, syntactic, and pragmatic levels. The findings indicate that online language not only enriches the expressive power of modern Chinese but also reshapes public linguistic habits and cultural identity through extensive propagation via social media platforms. Furthermore, this research innovatively proposes a "dynamic adaptation model" to explain the evolutionary process of online language from its nascent stage to mainstream adoption. The study reveals that the emergence of online language reflects both the flexibility and creativity of language in the digital age and highlights potential issues regarding linguistic standardization and cultural homogenization. This research provides a new perspective for understanding the social functions of online language and offers theoretical support for the formulation of relevant language policies.
Keywords: Network Language；Social Cultural Influence；Dynamic Adaptation Model；Language Normativity；Cultural Homogenization
目 录
引言 1
一、当代网络语言的兴起背景 1
(一)技术发展对网络语言的影响 1
(二)社交媒体与网络语言的传播 2
(三)年轻群体在网络语言中的作用 2
二、网络语言的特点与形式分析 3
(一)词汇创新与语义演变 3
(二)表情符号与视觉化表达 3
(三)网络梗的文化内涵解析 4
三、网络语言的社会影响研究 4
(一)对日常交流方式的改变 4
(二)对传统语言规范的挑战 5
(三)在跨文化传播中的作用 5
四、网络语言的未来发展与思考 5
(一)技术进步对网络语言的推动 6
(二)网络语言规范化可能性探讨 6
(三)网络语言与文化认同的关系 6
结论 7
参考文献 8
致谢 8
