人脸识别中消费者权益法律保护路径完善 -法学专业

摘要

随着信息技术的迅猛发展，人脸识别技术在商业领域的应用日益广泛，但由此引发的消费者权益保护问题也逐渐凸显。本研究聚焦于人脸识别技术在消费场景中的法律规制，旨在构建完善的消费者权益保护路径。通过对国内外相关法律法规、政策文件及司法案例的系统梳理，深入剖析当前人脸识别技术应用中存在的主要风险点，包括数据安全、隐私侵犯、歧视性待遇等。研究发现，现行法律框架存在监管空白与滞后性，难以有效应对快速发展的技术挑战。为此，本文提出从立法完善、行政监管强化、行业自律规范以及消费者权益救济机制优化四个维度构建综合保护体系。创新之处在于首次将“同意原则”细化为分级授权模式，并引入第三方评估机构进行技术安全性认证，确保消费者知情权与选择权。同时，建议建立专门的人脸识别技术应用审查委员会，以平衡技术创新与权益保护之间的关系，为我国数字经济健康发展提供坚实的法治保障。

关键词：人脸识别技术消费者权益保护法律规制

Abstract

With the rapid development of information technology, face recognition technology is increasingly widely used in the commercial field, but the protection of consumer rights and interests caused by this issue is also gradually prominent. This study focuses on the legal regulation of face recognition technology in the consumption scene, aiming to build a perfect path of consumer rights protection. Through the systematic combing of relevant laws and regulations, policy documents and judicial cases at home and abroad, the main risk points existing in the current application of face recognition technology are deeply analyzed, including data security, privacy violations, discriminatory treatment and so on. The study found that the current legal fr amework has regulatory gaps and lags, and it is difficult to effectively respond to the rapid development of technological challenges. To this end, this paper proposes to construct a comprehensive protection system from four dimensions: legislative improvement, administrative supervision strengthening, industry self-discipline and optimization of consumer rights and interests relief mechanism. The innovation is that for the first time, the "consent principle" is refined into a hierarchical authorization model, and a third-party evaluation body is introduced to conduct technical security certification to ensure consumers' right to know and choose. At the same time, it is suggested to establish a special face recognition technology application review committee to balance the relationship between technological innovation and rights and interests protection, and provide a solid legal guarantee for the healthy development of China's digital economy.

Keyword:Face Recognition Technology Consumer Rights Protection Legal Regulation

1绪论 1

1.1研究背景与意义 1

1.2国内外研究现状 1

2消费者知情权的法律保障 1

2.1知情权的内涵与重要性 1

2.2现行法律法规的适用性分析 2

2.3完善知情权保护的具体路径 3

3数据安全与隐私保护机制 3

3.1人脸识别数据的安全风险 3

3.2现有隐私保护法规评析 4

3.3构建全面的数据安全保障体系 4