企业创新管理对竞争力的影响 -工商管理专业

摘要

在全球化与技术快速迭代的背景下，企业面临日益激烈的市场竞争，创新管理成为提升企业竞争力的核心驱动力。本研究旨在探讨企业创新管理对竞争力的影响机制，并通过实证分析揭示其作用路径及关键影响因素。研究采用问卷调查法收集数据，选取中国制造业企业为研究对象，运用结构方程模型进行数据分析。结果显示，企业创新管理显著正向影响其竞争力，其中技术创新、组织创新和文化创新是三个主要维度。此外，知识管理和外部合作在创新管理与竞争力之间起到中介作用，而领导力和支持性政策则作为调节变量强化了这一关系。本研究的创新点在于将创新管理细化为多维度框架，并首次引入外部合作变量以验证其在竞争力提升中的重要作用。研究为企业提供了明确的实践指导，即通过优化内部创新机制和加强外部协同，能够有效增强企业的市场竞争力。同时，研究结果还为政府制定支持性政策提供了理论依据，推动构建有利于企业创新发展的生态环境。

关键词：企业创新管理竞争力技术创新

Abstract

In the context of globalization and rapid technological iteration, enterprises are facing increasingly fierce market competition, and innovation management has become the core driver for enhancing competitiveness. This study aims to explore the impact mechanism of enterprise innovation management on competitiveness and reveal its mediating paths and key influencing factors through empirical analysis. Data were collected using a questionnaire survey method, with Chinese manufacturing enterprises selected as the research subjects, and structural equation modeling was employed for data analysis. The results indicate that enterprise innovation management has a significantly positive effect on competitiveness, with technological innovation, organizational innovation, and cultural innovation being the three main dimensions. Moreover, knowledge management and external collaboration play mediating roles between innovation management and competitiveness, while leadership and supportive policies act as moderating variables that strengthen this relationship. The novelty of this study lies in refining innovation management into a multidimensional fr amework and introducing the external collaboration variable for the first time to verify its critical role in enhancing competitiveness. The study provides enterprises with clear practical guidance, suggesting that optimizing internal innovation mechanisms and strengthening external collaboration can effectively enhance market competitiveness. Additionally, the findings offer theoretical support for government policymaking, promoting the construction of an ecological environment conducive to enterprise innovation development.

Keyword:Enterprise Innovation Management Competitiveness Technological Innovation

1绪论 1

1.1企业创新管理与竞争力的研究背景 1

1.2研究意义 1

1.3国内外研究现状分析 1

1.4本文研究方法与技术路线 2

2企业创新管理的核心要素分析 2

2.1创新管理的定义与内涵 2

2.2技术创新对企业竞争力的作用 3

2.3管理创新对竞争优势的贡献 3

2.4文化创新在企业中的实践意义 3

2.5核心要素间的相互关系 4