摘 要
在全球化与技术快速变革的背景下，企业面临日益激烈的市场竞争，核心竞争力成为其在复杂环境中实现可持续发展的关键因素。本研究基于价值链理论，深入探讨了企业核心竞争力的构建机制及其实践路径。研究旨在通过系统分析价值链各环节的价值创造活动，识别能够提升企业竞争优势的关键要素，并提出针对性的优化策略。采用定性与定量相结合的研究方法，首先通过文献综述和案例分析明确价值链理论的核心内涵及其在企业实践中的应用框架；其次，运用问卷调查和结构方程建模对影响核心竞争力的关键变量进行实证分析。研究表明，企业在价值链的不同环节中，通过资源整合、技术创新和流程优化，可以显著增强其核心竞争力。此外，研究发现外部环境因素如行业特征和政策支持对价值链效能具有重要调节作用。
关键词：核心竞争力 价值链理论 资源整合 技术创新
Abstract
Under the background of globalization and rapid technological change, enterprises are faced with increasingly fierce market competition, and the core competitiveness has become the key factor for them to achieve sustainable development in a complex environment. Based on the theory of value chain, this study deeply discusses the construction mechanism and practice path of enterprise core competitiveness. The research aims to systematically analyze the value creation activities in each link of the value chain, identify the key elements that can enhance the competitive advantage of enterprises, and put forward targeted optimization strategies. By combining qualitative and quantitative research methods, firstly, to clarify the core connotation of value chain theory and its application fr amework in enterprise practice through literature review and case analysis; secondly, to analyze the key variables affecting core competitiveness by questionnaire and structural equation modeling. Research shows that enterprises can significantly enhance their core competitiveness in different links of the value chain through resource integration, technological innovation and process optimization. In addition, the study found that external environmental factors such as industry characteristics and policy support have an important role in regulating value chain efficiency.
Keyword:Core Competitiveness Value Chain Theory Resource Integration Technological Innovation
目 录
1绪论 1
1.1研究背景与意义 1
1.2国内外研究现状分析 1
1.3研究方法与技术路线 2
2价值链理论与核心竞争力的基础研究 2
2.1价值链理论的核心概念解析 2
2.2核心竞争力的内涵与特征 2
2.3价值链与核心竞争力的关系探讨 3
2.4基于价值链的企业竞争优势分析 3
2.5理论框架构建 4
3企业核心竞争力的价值链驱动因素分析 4
3.1价值创造活动对核心竞争力的影响 4
3.2支持性活动在核心竞争力中的作用 5
3.3关键资源与能力的价值链定位 5
3.4价值链协同效应的形成机制 6
3.5驱动因素的综合评估 6
4基于价值链理论的核心竞争力构建路径研究 7
4.1核心竞争力的战略规划与设计 7
4.2价值活动优化与资源整合策略 7
4.3信息技术在价值链管理中的应用 8
4.4核心竞争力的动态调整机制 8
4.5构建路径的案例验证 9
结论 9
参考文献 11
致谢 12
