摘 要
本研究聚焦数字经济时代下商业模式创新对经济增长的影响机制。基于2015-2022年中国A股上市公司数据，采用双重差分法和结构方程模型，系统考察了数字化转型背景下企业商业模式创新的路径选择及其经济效应。研究发现，数字技术的深度应用显著推动了企业商业模式的创新转型，其中平台化、生态化和智能化是三大主要方向；商业模式创新通过提升资源配置效率、优化价值创造过程和拓展市场边界等途径，对经济增长产生积极影响，其贡献度在数字经济时代呈现持续上升趋势。研究进一步揭示了不同类型企业在商业模式创新中的差异化表现：技术密集型企业的创新效果最为显著，而传统制造企业的转型进程相对滞后。
关键词：数字经济 商业模式创新 经济增长
Abstract
This study focuses on the influence mechanism of business model innovation on economic growth in the era of digital economy. Based on the data of China's A-share listed companies in 2015-2022, the dual difference method and structural equation model are adopted to systematically investigate the path selection and economic effect of enterprise business model innovation under the background of digital transformation. It is found that the deep application of digital technology significantly promotes the innovation and transformation of enterprise business model, in which platform, ecology and intelligent are the three main directions; business model innovation improves the efficiency of resource allocation, optimizing the value creation process and expanding the market boundary, and its contribution shows a continuous rising trend in the era of digital economy. The study further reveals the differentiated performance of different types of enterprises in business model innovation: the innovation effect of technology-intensive enterprises is the most significant, while the transformation process of traditional manufacturing enterprises lags behind.
Keyword: digital economy Business model innovation economic growth
目 录
1绪论 1
1.1研究背景与意义 1
1.2研究现状 1
1.3研究方法与创新点 1
2数字经济驱动下的商业模式变革 2
2.1数字技术对传统商业模式的颠覆性影响 2
2.2平台经济模式的兴起与发展特征 3
2.3数据要素驱动的价值创造机制 3
3商业模式创新对经济增长的作用机制 4
3.1创新扩散与产业升级的传导路径 4
3.2数字平台对市场效率的提升作用 4
3.3共享经济模式的经济效益分析 5
4数字经济时代商业模式创新的政策建议 5
4.1完善数字基础设施建设的战略布局 5
4.2构建适应数字经济发展的监管框架 6
4.3培育创新型企业的制度环境优化 6
5结论 7
参考文献 8
致谢 9
本研究聚焦数字经济时代下商业模式创新对经济增长的影响机制。基于2015-2022年中国A股上市公司数据，采用双重差分法和结构方程模型，系统考察了数字化转型背景下企业商业模式创新的路径选择及其经济效应。研究发现，数字技术的深度应用显著推动了企业商业模式的创新转型，其中平台化、生态化和智能化是三大主要方向；商业模式创新通过提升资源配置效率、优化价值创造过程和拓展市场边界等途径，对经济增长产生积极影响，其贡献度在数字经济时代呈现持续上升趋势。研究进一步揭示了不同类型企业在商业模式创新中的差异化表现：技术密集型企业的创新效果最为显著，而传统制造企业的转型进程相对滞后。
关键词：数字经济 商业模式创新 经济增长
Abstract
This study focuses on the influence mechanism of business model innovation on economic growth in the era of digital economy. Based on the data of China's A-share listed companies in 2015-2022, the dual difference method and structural equation model are adopted to systematically investigate the path selection and economic effect of enterprise business model innovation under the background of digital transformation. It is found that the deep application of digital technology significantly promotes the innovation and transformation of enterprise business model, in which platform, ecology and intelligent are the three main directions; business model innovation improves the efficiency of resource allocation, optimizing the value creation process and expanding the market boundary, and its contribution shows a continuous rising trend in the era of digital economy. The study further reveals the differentiated performance of different types of enterprises in business model innovation: the innovation effect of technology-intensive enterprises is the most significant, while the transformation process of traditional manufacturing enterprises lags behind.
Keyword: digital economy Business model innovation economic growth
目 录
1绪论 1
1.1研究背景与意义 1
1.2研究现状 1
1.3研究方法与创新点 1
2数字经济驱动下的商业模式变革 2
2.1数字技术对传统商业模式的颠覆性影响 2
2.2平台经济模式的兴起与发展特征 3
2.3数据要素驱动的价值创造机制 3
3商业模式创新对经济增长的作用机制 4
3.1创新扩散与产业升级的传导路径 4
3.2数字平台对市场效率的提升作用 4
3.3共享经济模式的经济效益分析 5
4数字经济时代商业模式创新的政策建议 5
4.1完善数字基础设施建设的战略布局 5
4.2构建适应数字经济发展的监管框架 6
4.3培育创新型企业的制度环境优化 6
5结论 7
参考文献 8
致谢 9
