摘 要
本文旨在探讨企业战略规划中执行力的问题及其优化对策。首先概述了企业战略规划的定义、特点及构成要素，进而分析了战略规划与执行力的相互影响关系，指出战略规划成功执行的关键因素及提升执行力对战略实现的重要意义。接着，深入剖析了当前企业战略规划中执行力存在的主要问题，包括职能重叠、层级过多、战略共识不足及目标设定不明确等。针对这些问题，本文提出了一系列优化对策，如明确岗位职责、简化决策流程、加强战略宣贯及设定明确量化指标等，以期提升企业战略规划的执行力。通过本研究，旨在为企业战略规划的有效执行提供理论支撑与实践指导，帮助企业更好地应对市场挑战，实现可持续发展。
关键词：企业战略规划；执行力；优化对策
Abstract
This paper aims to discuss the problem of execution in enterprise strategic planning and its optimization countermeasures. Firstly, this paper summarizes the definition, characteristics, and components of enterprise strategic planning, and then analyzes the interaction between strategic planning and execution, and points out the key factors of the successful implementation of strategic planning and the significance of improving the execution of strategy. Then, it deeply analyzes the main problems existing in the current enterprise strategic planning, including overlapping functions, excessive levels, insufficient strategic consensus and unclear goal setting. In view of these problems, this paper puts forward a series of optimization countermeasures, such as clarifying job responsibilities, simplifying decision-making process, strengthening strategic publicity and implementation, and setting clear quantitative indicators, in order to improve the execution of enterprise strategic planning. Through this study, it aims to provide theoretical support and practical guidance for the effective implementation of enterprise strategic planning, and help enterprises to better cope with market challenges and achieve sustainable development.
Key words: Enterprise strategic planning; executive force; optimization countermeasures
目 录
中文摘要 I
英文摘要 II
目 录 III
引 言 1
第1章、企业战略规划相关概述 2
1.1、企业战略规划的定义 2
1.2、企业战略规划的特点 2
1.3、企业战略规划的构成要素 2
第2章、企业战略规划与执行力的关系 4
2.1、战略规划与执行力的相互影响 4
2.2、战略规划成功执行的关键因素 4
2.3、提升执行力对战略实现的意义 4
第3章、企业战略规划中执行力存在的问题分析 6
3.1、职能重叠 6
3.2、层级过多 6
3.3、战略共识不足 6
3.4、目标设定不明确 7
第4章、优化企业战略规划中执行力的对策 8
4.1、明确岗位职责 8
4.2、简化决策流程 8
4.3、战略宣贯 8
4.4、设定明确量化指标 9
结 论 10
参考文献 11
