互联网经济对传统产业的影响及对策研究
摘 要
本文主要研究了互联网经济对传统产业的影响及对策。随着数字化和信息技术的快速发展，互联网经济成为了推动经济发展的重要力量，而传统产业也在不断地受到互联网经济的影响。本文首先探讨了互联网经济对传统产业的影响，包括了对生产方式、营销方式以及产业结构的影响；其次本文分析了传统产业所面临的挑战与机遇，提出了针对互联网经济的应对策略，包括了技术创新与转型升级、突破传统经营理念、加强产业协同合作等方面的对策建议；最后，本文提出了需要进一步研究的问题，探讨了未来互联网经济发展趋势以及在此背景下传统产业的发展方向。
关键词：互联网经济、传统产业、发展趋势
Abstract
This paper mainly studies the influence of Internet economy on traditional industries and its countermeasures. With the rapid development of digitalization and information technology, the Internet economy has become an important force to promote economic development, and the traditional industries are also constantly affected by the Internet economy. This paper first discusses the influence of Internet economy on traditional industries, including the influence on production mode, marketing mode and industrial structure; Secondly, this paper analyzes the challenges and opportunities of the traditional industries, including technological innovation and transformation, breaking through traditional business concept, strengthening industrial coordination and cooperation. Finally, this paper puts forward the problems that need further study, discusses the future development trend of Internet economy and the development direction of traditional industries under this background.
Keyword: Internet economy、Raditional industries、Development trend
目 录
1引言 1
2相关理论概述 1
2.1 互联网经济的概念和内涵 1
2.2 传统产业的定义和特点 1
2.3 互联网经济对传统产业的影响机制 2
3互联网经济对传统产业的影响表现 2
3.1 媒介转变 2
3.2 竞争格局深刻变化 3
3.3 生产方式的智能化 3
3.4 消费行为的变革 4
4传统产业的应对策略 4
4.1 加强互联网技术的应用 4
4.2 探索互联网+模式 5
4.3 提升企业的创新意识 5
4.4 完善政府的产业扶持政策 5
5结论 6
参考文献 7
致谢 8
摘 要
本文主要研究了互联网经济对传统产业的影响及对策。随着数字化和信息技术的快速发展，互联网经济成为了推动经济发展的重要力量，而传统产业也在不断地受到互联网经济的影响。本文首先探讨了互联网经济对传统产业的影响，包括了对生产方式、营销方式以及产业结构的影响；其次本文分析了传统产业所面临的挑战与机遇，提出了针对互联网经济的应对策略，包括了技术创新与转型升级、突破传统经营理念、加强产业协同合作等方面的对策建议；最后，本文提出了需要进一步研究的问题，探讨了未来互联网经济发展趋势以及在此背景下传统产业的发展方向。
关键词：互联网经济、传统产业、发展趋势
Abstract
This paper mainly studies the influence of Internet economy on traditional industries and its countermeasures. With the rapid development of digitalization and information technology, the Internet economy has become an important force to promote economic development, and the traditional industries are also constantly affected by the Internet economy. This paper first discusses the influence of Internet economy on traditional industries, including the influence on production mode, marketing mode and industrial structure; Secondly, this paper analyzes the challenges and opportunities of the traditional industries, including technological innovation and transformation, breaking through traditional business concept, strengthening industrial coordination and cooperation. Finally, this paper puts forward the problems that need further study, discusses the future development trend of Internet economy and the development direction of traditional industries under this background.
Keyword: Internet economy、Raditional industries、Development trend
目 录
1引言 1
2相关理论概述 1
2.1 互联网经济的概念和内涵 1
2.2 传统产业的定义和特点 1
2.3 互联网经济对传统产业的影响机制 2
3互联网经济对传统产业的影响表现 2
3.1 媒介转变 2
3.2 竞争格局深刻变化 3
3.3 生产方式的智能化 3
3.4 消费行为的变革 4
4传统产业的应对策略 4
4.1 加强互联网技术的应用 4
4.2 探索互联网+模式 5
4.3 提升企业的创新意识 5
4.4 完善政府的产业扶持政策 5
5结论 6
参考文献 7
致谢 8
