摘 要
本文以企业跨国并购为研究对象，探究了企业跨国并购决策的风险评估和策略应对。首先，从跨国并购的概念、特点和决策过程入手，分析了企业进行跨国并购的动机和挑战。其次，详述了跨国并购风险评估所需考虑的因素和方法，包括财务风险、技术生产风险、市场竞争环境风险、法律政治环境风险等方面。针对这些风险，提出了相应的评估策略和控制措施，例如制定预算方案、实施双向技术转移、了解当地市场环境和政治法律法规等。接着，以本田汽车公司在中国的跨国并购案例为例，对其风险评估和应对措施进行了分析。最后，总结了本文的研究结果，强调了企业跨国并购中风险评估和策略应对的重要性，并提供了具体的建议和应用实践。本研究为企业跨国并购决策提供了有益的思路和实用的指导。
关键词：跨国并购、风险评估、策略应对
Abstract
In this paper, transnational mergers and acquisitions of enterprises as the research ob ject, explore the risk assessment and strategy of multinational mergers and acquisitions decisions. First of all, from the concept, characteristics and decision-making process of cross-border M&A, analyzes the motivation and challenges of enterprises to carry out cross-border M&A. Secondly, it elaborates the factors and methods needed to consider in risk assessment of cross-border M&A, including financial risk, technical production risk, market competition environment risk, legal and political environment risk, etc. In view of these risks, the corresponding evaluation strategies and control measures are put forward, such as formulating budget plans, implementing two-way technology transfer, understanding the local market environment and political laws and regulations. Then, taking the case of Honda's cross-border merger and acquisition in China as an example, the risk assessment and countermeasures are analyzed. Finally, the paper summarizes the results of this study, emphasizes the importance of risk assessment and strategic response in transnational M&A, and provides specific suggestions and application practices. This study provides useful ideas and practical guidance for enterprises to make decisions on cross-border mergers and acquisitions.
Keyword:Cross-border mergers and acquisitions, risk assessment, strategic response
目 录
1.绪论 1
1.1 选题背景及研究意义 1
1.2 研究目的和意义 1
1.3 研究内容和方法 1
2. 理论基础 3
2.1 跨国并购的概念和特征 3
2.2 跨国并购的理论基础 3
2.3 国际贸易和投资的政策和环境 4
3.跨国并购的现状与趋势 5
3.1 跨国并购的现状及趋势分析 5
3.2 跨国并购中存在的问题及原因分析 5
3.3 对跨国并购决策的影响及其挑战分析 6
4.跨国并购中问题的解决对策 7
4.1 强化尽职调查，确保交易安全 7
4.2 打造良好的组织文化，促进融合和发展 7
4.3 应对并购后的财务风险，保持稳健经营 7
5.结论 8
参考文献 9
致 谢 10
本文以企业跨国并购为研究对象，探究了企业跨国并购决策的风险评估和策略应对。首先，从跨国并购的概念、特点和决策过程入手，分析了企业进行跨国并购的动机和挑战。其次，详述了跨国并购风险评估所需考虑的因素和方法，包括财务风险、技术生产风险、市场竞争环境风险、法律政治环境风险等方面。针对这些风险，提出了相应的评估策略和控制措施，例如制定预算方案、实施双向技术转移、了解当地市场环境和政治法律法规等。接着，以本田汽车公司在中国的跨国并购案例为例，对其风险评估和应对措施进行了分析。最后，总结了本文的研究结果，强调了企业跨国并购中风险评估和策略应对的重要性，并提供了具体的建议和应用实践。本研究为企业跨国并购决策提供了有益的思路和实用的指导。
关键词：跨国并购、风险评估、策略应对
Abstract
In this paper, transnational mergers and acquisitions of enterprises as the research ob ject, explore the risk assessment and strategy of multinational mergers and acquisitions decisions. First of all, from the concept, characteristics and decision-making process of cross-border M&A, analyzes the motivation and challenges of enterprises to carry out cross-border M&A. Secondly, it elaborates the factors and methods needed to consider in risk assessment of cross-border M&A, including financial risk, technical production risk, market competition environment risk, legal and political environment risk, etc. In view of these risks, the corresponding evaluation strategies and control measures are put forward, such as formulating budget plans, implementing two-way technology transfer, understanding the local market environment and political laws and regulations. Then, taking the case of Honda's cross-border merger and acquisition in China as an example, the risk assessment and countermeasures are analyzed. Finally, the paper summarizes the results of this study, emphasizes the importance of risk assessment and strategic response in transnational M&A, and provides specific suggestions and application practices. This study provides useful ideas and practical guidance for enterprises to make decisions on cross-border mergers and acquisitions.
Keyword:Cross-border mergers and acquisitions, risk assessment, strategic response
目 录
1.绪论 1
1.1 选题背景及研究意义 1
1.2 研究目的和意义 1
1.3 研究内容和方法 1
2. 理论基础 3
2.1 跨国并购的概念和特征 3
2.2 跨国并购的理论基础 3
2.3 国际贸易和投资的政策和环境 4
3.跨国并购的现状与趋势 5
3.1 跨国并购的现状及趋势分析 5
3.2 跨国并购中存在的问题及原因分析 5
3.3 对跨国并购决策的影响及其挑战分析 6
4.跨国并购中问题的解决对策 7
4.1 强化尽职调查，确保交易安全 7
4.2 打造良好的组织文化，促进融合和发展 7
4.3 应对并购后的财务风险，保持稳健经营 7
5.结论 8
参考文献 9
致 谢 10
