题目:外部环境对企业战略决策的影响研究
摘要:本研究旨在探讨外部环境对企业战略决策的影响机制。通过对相关文献的综述,建立了外部环境对企业战略决策的影响理论框架,并对外部环境因素进行了分类和特点分析。接着,通过宏观环境、行业环境和内部环境的分析,深入探讨了外部环境与企业战略决策的互动关系及其塑造、制约和驱动作用。最后,提出了对外部环境的监测与预警机制建立、灵活调整企业战略以适应环境变化以及增强企业的应变能力和创新能力的管理实践建议。
关键词:外部环境,企业战略决策,影响机制
Abstract:The purpose of this study is to explore the influence mechanism of external environment on corporate strategic decision. Based on the review of relevant literature, this paper establishes the theoretical fr amework of the influence of external environment on enterprise strategic decision, and classifies and analyzes the characteristics of external environment factors. Then, through the analysis of macro environment, industry environment and internal environment, the interactive relationship between external environment and enterprise strategic decision-making and its shaping, restricting and driving effects are deeply discussed. Finally, the paper puts forward some practical suggestions on the establishment of monitoring and early warning mechanism for external environment, the flexible adjustment of enterprise strategy to adapt to environmental changes, and the enhancement of enterprise's adaptability and innovation ability.
Key words:External environment, corporate strategic decision, influencing mechanism
目录
题目:外部环境对企业战略决策的影响研究 1
摘要: 1
1 绪论 2
1.1研究背景和目的 2
1.2国内外研究现状 2
1.3研究内容与方法 2
2.文献综述 3
2.1外部环境对企业战略决策的影响理论框架 3
2.2外部环境因素的分类和特点 3
2.3外部环境对企业战略决策的影响机制 4
3.环境因素分析 4
3.1宏观环境因素分析 4
3.2行业环境因素分析 4
3.3内部环境因素分析 5
4.外部环境对企业战略决策的影响机制探讨 5
4.1.外部环境与企业内部因素的互动关系 5
4.2外部环境对企业战略决策的塑造作用 5
4.3外部环境对企业战略决策的制约作用 6
4.4外部环境对企业战略决策的驱动作用 6
5.管理实践建议 6
5.1对外部环境的监测与预警机制建立 6
5.2灵活调整企业战略以适应环境变化 7
5.3增强企业的应变能力和创新能力 7
结论 8
参考文献 8
致谢 9