摘 要
本文分析了成语与典故的象征性、汉语隐喻与象征、汉语词汇的象征性，以及汉语句法结构的象征性。这些现象展示了汉语丰富的象征资源和其在语言表达中的灵活运用。文章进一步探讨了汉语象征思维在文学创作、广告语言、日常交际和跨文化交际中的应用。在文学领域，象征思维不仅丰富了小说与诗歌的内涵，还有助于文学主题的构建。在广告语言中，象征策略被用来增强广告的吸引力和传播效果。在日常生活中，象征行为是会话中不可或缺的一部分，影响着交际的效果。跨文化交际中，不同文化背景下的象征差异和象征思维策略对于有效沟通至关重要。在汉语象征性与象征思维的现代发展部分，本文讨论了网络语言中的象征创新、多媒体与视觉象征的融合、语言政策与象征性语言的规范，以及人工智能与象征思维的模拟。这些内容反映了象征性在现代社会中的新变化和新应用，特别是在网络语境和多媒体环境中的创新使用。
关键词：汉语；象征性；象征思维；文学创作；广告语言
A study of Chinese symbolism and symbolic thinking
Xing Ming
(×× School, Anyang Normal University, Anyang, 455002)
Abstract：This paper analyzes the symbolism of idioms and allusions, the symbolism of Chinese me taphors and symbols, the symbolism of Chinese words, and the symbolism of Chinese syntactic structures. These phenomena show the rich symbolic resources of Chinese and its flexible use in language ex pression. This paper further discusses the application of Chinese symbolic thinking in literary creation, advertising language, daily communication and cross-cultural communication. In the field of literature, symbolic thinking not only enriches the connotation of novels and poems, but also contributes to the construction of literary themes. In advertising language, symbolic strategy is used to enhance the attractiveness and communication effect of advertising. In daily life, symbolic behavior is an indispensable part of conversation, which affects the effect of communication. In cross-cultural communication, symbolic differences and symbolic thinking strategies in different cultural backgrounds are crucial to effective communication. In the modern development of Chinese symbolism and symbolic thinking, this paper discusses the symbolic innovation in network language, the integration of multimedia and visual symbolism, the norms of language policy and symbolic language, and the simulation of artificial intelligence and symbolic thinking. These contents reflect the new changes and new applications of symbolism in modern society, especially the innovative use in the network context and multimedia environment.
Key words：Chinese; Symbolically; Symbolic thinking; Literary creation; Advertising language
目 录
摘 要 1
一、汉语的象征性特征 1
（一）汉字的象征性 1
（二）词汇与语句的象征意义 1
（三）汉语的象征性在文化中的体现 2
二、汉语中的象征性语言现象 2
（一）成语与典故的象征性 2
（二）汉语隐喻与象征 2
（三）汉语词汇的象征性 3
三、汉语象征思维的应用分析 3
（一）文学创作中的象征思维 3
（二）广告语言中的象征策略 3
（三）日常交际中的象征行为 4
（四）跨文化交际中的象征理解 4
四、汉语象征性与象征思维的现代发展 4
（一）网络语言中的象征创新 4
（二）多媒体与视觉象征的融合 5
（三）语言政策与象征性语言的规范 5
（四）人工智能与象征思维的模拟 6
五、结论 6
参考文献 7
致谢 8
